mobile

Cars.com August 2018 and Labor Day Weekend On-the-Lot Report Analysis

For the first eight months of 2018, visits to dealer showrooms from mobile shoppers increased by 13 percent. That’s one of the take-aways from the Cars.com August On-the-Lot report. As we have done each month with our On-the-Lot reports, we used our patented Lot Insights technology to study data from shoppers who use their mobile […]

Cars.com July 2018 On-the-Lot Report Cross-Shopping Analysis

Which automotive brands do Cars.com mobile consumers visit the most? Which ones do they cross-shop while they are on someone else’s lot? Cars.com tracks the answer by applying our patented On-the-Lot technology. For our July report, Toyota and BMW emerged as the most visited non-luxury and luxury brands. Nissan and Cadillac were the most cross-shopped […]

Cars.com June 2018 On-the-Lot Report Analysis

Which vehicle makes on dealers’ lots are most price sensitive? The Cars.com June 2018 On-the-Lot report found the answer. The Cars.com On-the-Lot reports use our patented Lot Insights technology to examine mobile shopping behavior when consumers are on a dealership’s lot. The report is based on aggregated data we glean from people who use Cars.com on a […]

Go Ahead, Text Your Customer

Let’s just open it up with a confession. Last night, I was online shopping during my kids’ bath. I know. I should have been giving them 100% of my attention to soak up every minute of their fleeting childhood. To be fair, I was sitting right in front of them, glancing up every 30 seconds […]

How Automotive Dealers Can Connect with a Mobile Audience on Instagram IGTV

Auto dealerships that want to be relevant in the mobile era are turning to Instagram, as well they should. The mobile-centric platform recently celebrated an incredible milestone by reaching one billion monthly active users[i]. To put that number in perspective, Instagram now has roughly half as many monthly users as Facebook even though Facebook has […]

Cars.com May 2018 On-the-Lot Report Analysis

For the May Cars.com On-the-Lot report, we took another look at the most popular times of the day and week that car shoppers visit dealerships’ lots – something we’d done in January and February. Using our patented Lot Insights technology, we examined data from shoppers who use their mobile phones to visit Cars.com while they’re […]

Cars.com April 2018 On-the-Lot Report Cross-Shopping Analysis

Which automotive brands are getting the most lot visits from Cars.com mobile consumers in April? We applied our patented On-the-Lot technology to find the answer and compared the results to the next-most recent analysis, which was conducted in December 2017. Our April report offers a glimpse at mobile shopping behavior when consumers are on your […]

New Consortium Seeks to Accelerate Blockchain in Automotive

To appreciate how rapidly the automotive industry is changing, look no further than MOBI: the Mobility Open Blockchain Initiative. MOBI consists of 30 companies, including BMW, Ford, General Motors, and Renault, which have agreed to work together to explore how to incorporate blockchain technology into automotive and mobile. The group describes itself as “a global […]

Cars.com February 2018 On-the-Lot Report Analysis

What time of day and week are mobile shoppers flocking to dealerships’ lots? To find the answer, Cars.com has examined the peak shopping hours and days of the week for mobile shoppers (based on shoppers who use their mobile phones to visit Cars.com). In January, we created a baseline report (using our patented Lot Insights […]

Cars.com November 2017 On-the-Lot Report Cross-Shopping Analysis

As we do each month, Cars.com has applied our patented On-the-Lot technology to help dealerships understand which vehicles get the most lot visits from Cars.com mobile consumers. The report offers a glimpse at mobile shopping behavior when consumers are on your lot. We have identified the top five luxury and non-luxury brands with the most […]

Cars.com Provides Price Transparency and Convenience for the Win

I am a mobile shopper from the Xennial age – that microgeneration born between 1977 and 1983. I use my mobile phone to shop for everything from coffee to cars. You win my business with transparent pricing, great photos of your product, and an app that makes purchasing from you a convenient experience. So […]

Cars.com Grows to Support Dealers, the Heart and Soul of the Auto Industry

Auto dealers are the heart and soul of the U.S. automotive industry, and Cars.com is transforming to help dealers thrive amidst constant change. That point was one of the themes of our second quarter earnings announcement, as articulated by our CEO Alex Vetter in our Q2 earnings conference call: “While many digital technology companies are […]

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